How do you choose the perfect location for a new vet practice?

Ideally you want a building with high footfall, surrounded by residential houses with lots of free parking for clients and your team. Buildings on one floor are best suited to patient care, 1000 to 4000 square feet in size depending on your plans for growth and your business model.

Do I need to register a new veterinary practice with the Information Commissioner's Office (ICO)?

Yes, as a vets you’ll be handling personal information about your clients and team members. This means you need to register your business with the ICO. You can do this online in about 15 minutes via https://ico.org.uk/registration/new.

new practice launch for white cross vets

The time is meow! Opening your own veterinary practice

There has never been a better time to take the leap and open your own practice.

We all know what the industry looks like right now. There are more pets, and more pet owners, than ever before. Lots of established practices are firmly closed to new clients.

People need their vets more than ever before.

So you do it. You open a practice.

But once you’ve got the premises in mind and a vision for the practice you want to create, how are you going to get people through the door to break even as quickly as possible?

The answer to that is a well-oiled marketing infrastructure, fighting fit and ready to go before you’ve opened those doors for the first time.

The digital landscape allows us to reach out to clients and get our points of difference across in a way that has never previously been possible.

Our website, SEO optimised and ranking highly on Google, draws in potential clients. Social media campaigns do the same.

It’s never been so easy to get our message out there.

veterinary nurse holding a professional picture of herself

WRITING YOUR STORY, THEN TELLING THE WORLD

We have a tried and trusted approach to launching practices, honed over the years and reinforced by our success stories.

Our aim is to build a brand that tells the story of you and your team – the people behind your practice.

That brand is then used to tie together all of your collateral, from the content writing on your website to the signage you decorate the front of your building with.

We can deliver everything you need to get up and running: website, signage, digital infrastructure, social media, SEO, procurement and health plans.

A launch marketing strategy will showcase everything you’ve built and appeal directly to potential clients in your catchment area, to make sure you start your dream of practice ownership with a bang.

HOW TO OPEN A VETERINARY PRACTICE? THIS ISN'T OUR FIRST RODEO…

We’ve been launching practices since 2012, and we think in that time we’ve gotten pretty good at it.

Recently we teamed up with Stellar Vets and Burford Lane Vets – two practices at opposite ends of the country, but with similarly ambitious aims.

With the help of our launch strategies and marketing know-how, both reached break much quicker than their business plans had forecast, meaning they burnt through a lot less cash – resulting in few sleepless nights for their owners.

Justin has been a real breath of fresh air for our start up business. He is extremely innovative, hardworking, professional and not afraid to challenge us where he sees a better way to do things. The biggest compliment I can pay him is to say that he treats our business like it was his own.

Dr Richard Thomas, Director, North Star Vets

We can help you too.

So if you’re ready to become a practice owner but need a helping hand to get your marketing up and running?

Get in touch with the Practice Made Purrfect team

To find out more about how we can help, please contact us

or call

0113 347 005

Justin dressed as Bertie the mascot to promote vet practice

Yes, that's Justin in the dog suit!

Can I illuminate the sign at my vet practice?

Ensuring your signage can be seen during dark nights will increase its effectiveness and help your clients – current and future – to find you. You will need to check with your local planning authority about restrictions.
How much does signage for a veterinary practice cost?

Vet practice signage typically costs £4k-£9k depending on the size of your practice.

LET'S TALK

0113 347 0057

Lets Talk